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To whom Lisa Marie Presley sold 85% of Elvis' estate in 2004?

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In 2004, Lisa Marie Presley, Elvis' daughter, sold 85% of her father's legacy to Robert F. X. Sillerman's company, CKX Inc., for $53 million. This decision sparked outrage among fans, who felt betrayed and disconnected from the Elvis brand. The new management, CKX, aimed to commercialize Elvis' image, including plans to turn Elvis Presley Boulevard into an entertainment hub and advertise Graceland on TV. Fans felt that the true spirit of Elvis was being lost, and they expressed their frustration through online petitions and open letters. The controversy raises questions about the preservation of Elvis' legacy and whether Lisa Marie made the right decision in selling her father's brand to big business.
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Elvis Presley
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