COLD ONES: The Inside Scoop Interviews | Episode 10, Phil Harrell

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???? Ice Cream of Choice: Old Fashion Vanilla (lol not for the reason you think)
???? Crazy Celebrity Encounter: Paul McCartney (2nd one on the show .. wild!)
???? Revenue Leadership Wisdom Drop:
In episode 10 of the COLD ONES Podcast, CRO of JW Player, Phil Harrell, gets granular on when and how to segment your TAM to better serve their needs, interests, and overall customer acquisition cost ...

Phil also dives deep into how he passionately leans on automation and lower cost regions to achieve a 3:1 LTV: CAC ratio during these times of hyper-efficiency

All that and much more in this episode of COLD ONES: The Inside Scoop Interviews

At the end of our conversation, Phil wanted to shout out a few folks who have had an outsized impact on her team's success to date: Mark Roberge, George Conrades, and Earl Gallagher ????
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Paul Mccartney
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